VISUAL IDENTITY are 5 united coffeeshops with two common goals: to educate the public about cannabis, and full decriminalisation of the substance as opposed to the current tolerance policy. 

I was asked to create a visual identity that tied the five shops together, but that would also allow enough space for them to have their own face. With the activist mindset in the back of my head, I paid hommage to the hand made protest signs of past generations.


  • Branding
  • Logo design
  • Webdesign