BIOLOGISCH VAN JUMBO

PACKAGING - BRANDING

Whilst working at Vijf890 I worked on Jumbo’s organic line: Biologisch van Jumbo. I came up with the name, designed the logo and laid out a concept for the line: graphics that reminded you of the good old days, with bits and pieces of information about the product and little jokes all over the packaging. It started with dairy products and evolved into a full range of products. 

After the initial products my colleagues joined in designing the packaging and the concept was tweaked a bit, so it must be noted that some of the products in the second image aren’t 100% mine. However, I did work on all these designs. If you have questions about the matter, feel free to shoot me a message.

TL;DR:

  • Branding
  • Packaging design